Wine & Tradition | CIAO - Wine & Tradition
20051
portfolio_page-template-default,single,single-portfolio_page,postid-20051,ajax_fade,page_not_loaded,,wpb-js-composer js-comp-ver-4.2.3,vc_responsive

CIAO

The consumer:

Young, between 18 and 28 years old, non traditional wine drinkers who want adventure. On the go consumers.

AAAAA

What they are looking for:

Something new that only belong to their age group, something made for their age group.

AAAA

Drinking occasions:

Picnics in parks, parties at home, outdoor events, night clubs and bars…

aaaaa

The packaging

Convenient and accessible, single serve, represents the image consumers want to transmit, freshness, 100% recyclable.

AAAA

Wines profile

Range of elegant still and sparkling wine. All the Ciao wines are easy to drink and full of freshness. This range is perfect for aperitif and out of meal drinks.

aaaa

Price Range:

£

Category

Emilia-Romagna, Italy, Sparkling